Thanks to the community, local University of Lethbridge based, community radio station CKXU has expanded their signal reach, so people all over Southern Alberta who are tired of mainstream radio have another listening option.
“ There is always room for more local content. The door is always open at CKXU to start your radio journey,” said CKXU program director Adrianna Smith said.
After five years of planning, grant application and local fundraising, mostly from five Fundrives, CKXU is now broadcasting at 2,900 watts at 88.3 f.m., upgrading from the previous 150 watt transmitter, which means you can listen all the way out to Claresholm in the north, Fort Macleod in the west, down to Coutts in the south including most of the Blood reserve and out to Taber on the east. And depending on environmental factors and the strength of your car stereo, the signal reaches even further, even out to Vulcan.
“ All you need is a radio. You don’t need a computer or a streaming service, smart phone or app to listen to us now,” said Smith, noting the station has over 40 local shows and 20 other shows from across Canada, plus several others in training.
“This transmitter is a long time coming and I feel privileged to be part of it,” she said.
“CKXU is 100 per cent community stakeholder driven. We have no affiliation to any outside entities. CKXU is as real as you and me,” said station manager Aaron Trozzo.
The on air personalities include community members and U of L students who are responsible for their own programming.
“It has been a real passion project. It has been a real long term goal for CKXU to become a bigger community presence,” Trozzo continued, adding the project took five years to complete including a long year of solid planning and another four years of fundraising and tracking down and completing matching government grants.
“ We started planning in 2013. And 2018 was the build year though there are still a few things to work out. It feels really great to have it completed,” he noted.
“It’s come with a new set of responsibilities financially and socially. We want to increase the quality of the programming so we will provide better learning opportunities for the DJs of our responsibilities,” he continued, adding that means staff must ensure additional training is in place to maintain and increase professionalism among the on air personalities.
“With the expanded reach there are 100,000 more possible listeners all over Southern Alberta,” he observed.
One of the big on air changes during the initial testing period was playing station IDS every 15 minutes about the signal change and giving a phone number to call with concerns, which the station passed.
“ So we don’t have to play those anymore. The main reason for those was safety because a lot of different things use FM frequencies particularly airplanes. So those gave them a chance to call us if there was any interference, Smith said.
“ It‘s really been a long time, so we really appreciate everybody’s patience,” Smith said.
Trozzo said the transmitter cost around $120,000 including a combination of grants and the proceeds from four CKXU FUNDrives.
“We had to use a portion of the FUNDrives to keep the lights on in the station. But the transmitter is solid proof of where your dollars went to in the community,” Trozzo said.
The station is getting ready for the next FunDrive, which has the theme “Into The Radio Realm” which is March 16-22. Proceeds from this years $30,000 goal will go towards updating the CKXU website.